A survey of Christchurch consumer attitudes to meat

Yandle, C. A.
Abstract
This paper presents the analysis, methods, and results from a survey of meat buying attitudes and consumption patterns in the Christchurch metropolitan area. The project is part of a larger study to determine and measure factors affecting pricing and consumption of meat in New Zealand.
Keywords
consumer attitudes; meat; willingness to pay; consumer choice; decision making; marketing strategies; surveys; Christchurch
Date
1967-11
Type
Monograph
Collections
Thumbnail
View/Open
Permalink
https://hdl.handle.net/10182/1349
Metadata
 Expand record