Objectives of this study are to estimate average Willingness-to-Pay (WTP) of Marlborough (MARL) and Hawke’s Bay (HB) households for reductions in environmental impacts caused by winegrowing practices.

Benefit transfer (BT) is a pragmatic way of estimating values by transferring values from existing valuation studies to a target area of interest if there are limited resources or funding available to carry out an original ...

Most ecosystem services (ES) are neither priced nor marketed. Resource managers may fail to take into account degradation of unpriced services in their resource management decisions. Being able to estimate values for ES ...