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Maximising export returns: Consumer attitudes towards attributes of food and beverages in export markets relevant to New Zealand
(Lincoln University, 2015-11)
The aim of this study is to explore consumer preferences towards selected key attributes in food, beverage, and other products in China, India, Indonesia, Japan and the United Kingdom (UK). The targeted consumer groups are ...
The AERU Data Portal: An introduction
(AERU, Lincoln University | Te Whare Wānaka o Aoraki, 2018-03)
Enterprises exporting food and beverage products from New Zealand are able to capture higher prices by marketing quality attributes of their products that are valued by final consumers. These attributes include items such ...