Executives' attitudes to business slang
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Date
1989
Type
Report
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Abstract
The purpose of this study was to go beyond the mountain of anecdotal evidence on this subject. and survey what the attitudes of executives were business slang.
The finance directors, or their nominees, of 200 of Australia's largest 1000 companies were asked to complete a questionnaire designed to seek information about actual attitudes toward business slang expressions. It was considered that finance directors would be unlikely to have vested interest in this area, unlike Public Relations Managers who are often the professional wordsmiths for their organisations.
For this study, the term "business slang expression" refers to a word or phrase usually ephemeral, often nonstandard, rarely included in dictionaries in its specific business sense - which is nonetheless used frequently in business to communicate on the job.
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