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dc.contributor.authorMcMillan, Rodney James
dc.date.accessioned2019-11-28T03:10:12Z
dc.date.available2019-11-28T03:10:12Z
dc.date.issued1979
dc.identifier.urihttps://hdl.handle.net/10182/11149
dc.description.abstractThe approach taken for this dissertation has involved: (a) A literature review on the theory and practice of adoption and diffusion of innovations.The review concentrates on adoption and diffusion of agricultural innovations. The review has covered those papers the author considered were most important. The author's opinion has been 'employed' throughout the review, particularly in the conclusions to each section. (b) Discussion on the use of film in New Zealand agriculture. This chapter includes a literature review, interviews and reference to the film produced; Direct Drilling in New Zealand. (c) Two questionnaires used to determine, in a practical sense, the potential for a film on direct drilling. (d) A summary and conclusion complete the dissertation.en
dc.format.extent190 pagesen
dc.language.isoen
dc.publisherLincoln College, University of Canterbury
dc.rights.urihttps://researcharchive.lincoln.ac.nz/page/rights
dc.subjectmotion pictures in agricultureen
dc.subjectno-tillageen
dc.subjectdirect drillingen
dc.subjectcinematographyen
dc.subjectagricultural communicationen
dc.titleThe potential of cinematography as a medium for stimulating interest in and conveying working information about direct drilling to New Zealand farmers : [thesis] presented in partial fulfilment of the requirements for the degree of Bachelor of Agricultural Science (Hons.) in the University of Canterbury [Lincoln College]en
dc.typeDissertationen
thesis.degree.grantorUniversity of Canterburyen
thesis.degree.levelOtheren
thesis.degree.nameBachelor of Agricultural Science (Honours)en
lu.contributor.unitDepartment of Agricultural Sciences
dc.rights.accessRightsDigital thesis can be viewed by current staff and students of Lincoln University only. If you are the author of this item, please contact us if you wish to discuss making the full text publicly available.en
dc.subject.anzsrc0701 Agriculture, Land and Farm Managementen
dc.subject.anzsrc2001 Communication and Media Studiesen
dc.subject.anzsrc1902 Film, Television and Digital Mediaen


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