Now showing items 1-2 of 2
An exploratory study to identify the concerns that New Zealand consumers have about business-to-consumer e-commerce
(Lincoln University, 2007)
To date much of the literature on consumers' concerns about business-to-consumer (B2C) e-commerce has described findings from quantitative research. As a result, much of that literature has focused on specific previously ...
Exploratory study: A best practice model for online tourism websites
(Lincoln University, 2006)
The emergence of the Internet and its related online services brings a whole new opportunity for businesses to expand and adapt to this relatively new technology. It presents a great possibility for the tourism industry ...