Demand for ‘good wine’ from a ‘good environment’

Forbes, Sharon L.; Cohen, David A.; Wratten, Stephen D.; Cullen, Ross; Fountain, Joanna M.
Abstract
This poster provides results from a project estimating the value of ecosystem services in New Zealand agriculture. Survey results for wine buying behaviour, knowledge and preferences regarding wine safety and sustainable wine production are given.
Keywords
ecosystem services; wine industry; purchasing behaviour; wine production; sustainable; consumer perceptions
Fields of Research
150501 Consumer-Oriented Product or Service Development; 070604 Oenology and Viticulture; 070108 Sustainable Agricultural Development
Date
2008
Type
Conference Contribution - unpublished (Conference Poster)
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