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dc.contributor.authorFountain, Joanna M.en
dc.contributor.editorCarson, D.en
dc.contributor.editorMacbeth, J.en
dc.date.accessioned2014-01-15T23:13:05Z
dc.date.issued2005en
dc.identifier.citationFountain, J. (2005). ‘Charm sells’: The role of a community action group in preserving a place image in Akaroa, New Zealand. In D. Carson & J. Macbeth (Eds.). Regional tourism cases: Innovation in regional tourism. (pp. 69-76). Common Ground Publishing, Altona, VIC.en
dc.identifier.urihttps://hdl.handle.net/10182/5791
dc.description.abstractThis chapter has shown that to focus on explicit ‘tourism policy’ and the economic processes of destination image formation and promotion is flawed. In the case of Akaroa, the preservation and strengthening of the destination’s historic appeal emerged out of a more general concern to preserve the built heritage and streetscape of the township. The insights presented here highlight the cultural and political nature of destination image formation and contestation and reveals that economic hegemony is not the only, or necessarily the most important, source of power in debates over the most appropriate destination image for a tourist destination. In the case of the ANTN, the cultural capital and linguistic ability of the organisation’s key spokepeople played a crucial role in the success of their campaign. It has highlighted also, however, the importance of the use of the rhetoric of tourism by the ANTN to ensure that their goals could be achieved, at a time when the district’s long term wellbeing was increasingly reliant on the visitor industry. While the motivation of the Akaroa National Treasure Network to see the built heritage of Akaroa preserved was not primarily tourist related, their activities and efforts have ensured that Akaroa’s built charm maintains a prominent position in the promotion of Akaroa as a tourist resort into the twentyfirst century.en
dc.format.extentpp. 69-76, chapter 8 of 15en
dc.language.isoenen
dc.publisherCommon Ground Publishing, Altona, VIC.en
dc.relationThe original publication is available from - Common Ground Publishing, Altona, VIC. - http://hdl.handle.net/10182/5791en
dc.relation.ispartofRegional tourism cases : innovation in regional tourismen
dc.rightsIndividual Chapters copyright © individual contributors 2005en
dc.subjectdevelopmenten
dc.subjectheritage valueen
dc.subjecttourismen
dc.subjectAkaroaen
dc.title‘Charm sells’: The role of a community action group in preserving a place image in Akaroa, New Zealanden
dc.typeBook Chapter
lu.contributor.unitLincoln Universityen
lu.contributor.unitFaculty of Environment, Society and Designen
lu.contributor.unitDepartment of Tourism, Sport and Societyen
dc.subject.anzsrc1506 Tourismen
dc.relation.isPartOfRegional Tourism Cases: Innovation in Regional Tourismen
pubs.notesAuthor's pre-print.en
pubs.organisational-group/LU
pubs.organisational-group/LU/Faculty of Environment, Society and Design
pubs.organisational-group/LU/Faculty of Environment, Society and Design/DTSS
pubs.organisational-group/LU/Research Management Office
pubs.organisational-group/LU/Research Management Office/PE20
pubs.organisational-group/LU/Research Management Office/QE18
pubs.publication-statusPublisheden
pubs.publisher-urlhttp://hdl.handle.net/10182/5791en
dc.publisher.placeAustraliaen
lu.identifier.orcid0000-0003-2556-3216


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