In my opinion it is very important for New Zealand to have a clear understanding of the structure of the Chilean Industry. The following areas need to be considered and are covered in this report: The Chilean fruit industry in general, an understanding of the Chilean political situation, the economic environment, the Chilean Kiwifruit Industry in detail, accurate information covering production costs, grower returns and profitability, an assessment of the market returns from various markets and their sustainability.

The New Zealand Kellogg Rural Leaders Programme develops emerging agribusiness leaders to help shape the future of New Zealand agribusiness and rural affairs. Lincoln University has been involved with this leaders programme since 1979 when it was launched with a grant from the Kellogg Foundation, USA.