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dc.contributor.authorAimers, Jenny
dc.date.accessioned2014-07-16T01:47:21Z
dc.date.available2014-07-16T01:47:21Z
dc.date.issued1985
dc.identifier.urihttps://hdl.handle.net/10182/6233
dc.description.abstractMarketing recreation for non-profit organisations is a new concept, one open to a lot of misconceptions. Here I have attempted to present an easy to follow "How To" which is relevant to non-profit organisations in New Zealand. This is based on current literature on the subject and suggestions and advise from people skilled in marketing, especially in the non-profit field.en
dc.language.isoenen
dc.publisherLincoln College, University of Canterburyen
dc.rights.urihttps://researcharchive.lincoln.ac.nz/page/rights
dc.subjectrecreationen
dc.subjectmarketingen
dc.subjectproduct developmenten
dc.subjectnon-profit organisationsen
dc.subjectmarket researchen
dc.titleMarketing recreation for non-profit organisationsen
dc.typeDissertationen
thesis.degree.grantorUniversity of Canterburyen
thesis.degree.levelDiplomaen
thesis.degree.nameDiploma in Parks and Recreationen
lu.contributor.unitDepartment of Social Science, Parks, Recreation, Tourism and Sporten
dc.rights.accessRightsDigital thesis can be viewed by current staff and students of Lincoln University only. Print copy available for reading in Lincoln University Library. May be available through inter-library loan.en
dc.subject.anzsrc1505 Marketingen
dc.subject.anzsrc150503 Marketing Management (incl. Strategy and Customer Relations)en


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