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dc.contributor.authorFountain, Joanna M.
dc.contributor.authorZhu, M.
dc.contributor.editorCapitello, R.en
dc.contributor.editorCharters, S.en
dc.contributor.editorMenival, D.en
dc.contributor.editorYuan, J.en
dc.date.accessioned2018-06-29T02:05:33Z
dc.date.issued2017
dc.identifier.isbn978-0-08-100754-9en
dc.identifier.urihttps://hdl.handle.net/10182/9906
dc.description.abstractThe current research investigates the early wine experiences of young Chinese university students, their current wine consumption behaviour and perception of wine, and expectations of future wine consumption. The research has been undertaken jointly by an English-speaking researcher and a Chinese researcher, aided by a local research assistant. The research has been based on focus groups, offering the distinction of a qualitative study providing in depth insights into a cohort of consumers who are likely to represent an important source of wine consumers in coming decades.en
dc.format.extentpp. 63-79, chapter 5 of 17en
dc.language.isoen
dc.publisherChandos Publishing, an imprint of Elsevier
dc.relationThe original publication is available from - Chandos Publishing, an imprint of Elsevier - https://www.sciencedirect.com/science/book/9780081007549#book-descriptionen
dc.relation.ispartofseriesAsian studies: Contemporary issues and trendsen
dc.rights© 2017 R. Capitello, S. Charters, D. Menival and J.Yuan. Published by Elsevier Ltd. All rights reserved.
dc.subjectChinese consumption trendsen
dc.subjectwineen
dc.subjectwine socializationen
dc.subjectwine behaviouren
dc.titleYoung Chinese consumers’ wine socialization, current wine behavior and perceptions of wineen
dc.typeBook Chapter
lu.contributor.unitLincoln University
lu.contributor.unitFaculty of Environment, Society and Design
lu.contributor.unitDepartment of Tourism, Sport and Society
dc.subject.anzsrc170113 Social and Community Psychologyen
dc.subject.anzsrc1701 Psychologyen
dc.subject.anzsrc150401 Food and Hospitality Servicesen
dc.subject.anzsrc1505 Marketingen
dc.relation.isPartOfThe wine value chain in China: Consumers, marketing, and the wider worlden
pubs.edition1sten
pubs.noteshttps://books.google.co.nz/books?id=GElkCwAAQBAJ&printsec=frontcover#v=onepage&q&f=falseen
pubs.organisational-group/LU
pubs.organisational-group/LU/Faculty of Environment, Society and Design
pubs.organisational-group/LU/Faculty of Environment, Society and Design/DTSS
pubs.organisational-group/LU/Research Management Office
pubs.organisational-group/LU/Research Management Office/PE20
pubs.organisational-group/LU/Research Management Office/QE18
pubs.publication-statusPublisheden
pubs.publisher-urlhttps://www.sciencedirect.com/science/book/9780081007549#book-descriptionen
dc.publisher.placeCambridge, Massachussetts, USen
lu.identifier.orcid0000-0003-2556-3216
dc.identifier.eisbn978-0-08-100760-0en


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