Maximising Export Returns (MER): Consumer behaviour and trends for credence attributes in key markets and a review of how these may be communicated

dc.contributor.authorMiller, Sini Annukka
dc.contributor.authorDriver, Tim
dc.contributor.authorVelasquez, Noelani
dc.contributor.authorSaunders, Caroline M.
dc.date.accessioned2014-09-07T23:42:37Z
dc.date.issued2014-07-30
dc.description.abstractThis report builds upon earlier work conducted by the Agribusiness and Economics Research Unit (AERU), and examines trends in consumer attitudes toward credence attributes concentrating on key markets (United Kingdom, China, India, Singapore and Indonesia) that are important or have potential for New Zealand exporters. This report is part of a wider research project ‘Maximising Export Returns (MER)’, an MBIE funded three year project undertaken by the AERU at Lincoln University. This project aims to explore how export firms can capture price premiums by including credence attributes in products for overseas markets. The purpose of this report is to provide an initial literature review to identify types of credence attributes, explore consumer preferences for them as well as provide an overview of “smart” technologies being used by consumers internationally.en
dc.format.extent1-123 (123)en
dc.identifier.isbn9781877519352en
dc.identifier.issn1170-7682en
dc.identifier.urihttps://hdl.handle.net/10182/6349
dc.language.isoen
dc.publisherAERU
dc.publisher.placeLincoln, Canterbury.en
dc.relationThe original publication is available from - AERU - http://hdl.handle.net/10182/6349en
dc.relation.ispartofseriesAERU Research Report No. 332en
dc.rightsCopyright © The Authors.
dc.subjectNew Zealanden
dc.subjectfood marketen
dc.subjectchoice modellingen
dc.subjectconsumer preferencesen
dc.subjectfood safetyen
dc.subjectUKen
dc.subjectChinaen
dc.subjectIndiaen
dc.subject.anzsrcANZSRC::070103 Agricultural Production Systems Simulationen
dc.titleMaximising Export Returns (MER): Consumer behaviour and trends for credence attributes in key markets and a review of how these may be communicateden
dc.typeMonograph
lu.contributor.unitLincoln University
lu.contributor.unitAgribusiness and Economics Research Unit
lu.contributor.unitLearning, Teaching and Library
lu.identifier.orcid0000-0001-6394-4947
lu.identifier.orcid0000-0002-2712-9627
pubs.editionAERU Research Report No. 332en
pubs.publication-statusPublisheden
pubs.publisher-urlhttp://hdl.handle.net/10182/6349en
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