Rombach, Meike2025-02-112025-02-112025https://hdl.handle.net/10182/18087I facilitate innovative case-based teaching in horticulture by strategically integrating generative AI to enhance student engagement with real-world scenarios. Through structured comparative analysis between AI-generated and scholarly outputs, students develop critical evaluation skills whilst gaining hands-on experience with data analysis and case memo writing. Our evidence-based approach demonstrates the importance of equitable AI access and thoughtful implementation, offering transferable insights for case teaching across disciplines.Conference Contribution - unpublished