Wason, Karen M.Sleeman, R.Simmons, David G.2008-02-072007-111175-5385No. 9https://hdl.handle.net/10182/277This report has been prepared as part of the ‘Enhancing Financial and Economic Yield in Tourism’ programme of research funded by The Ministry of Tourism and the Tourism Industry Association. It brings together what we have learned about the needs of small and medium tourism enterprises (SMTEs), with the knowledge of current business support programmes. The survey and interview research projects carried out in 2005 and 2006 respectively, sought to achieve an enhanced understanding about SMTEs in New Zealand. The literature and website reviews of business support initiatives were more narrowly focused and served to provide a succinct overview of the main business support initiatives currently available in New Zealand.1-57entourism yieldeconomic yieldyield managementpricing structurestourism economicsfinancial performanceeconomic performancetourism investmenttourism managementtourism marketingEnhancing financial and economic yield in tourism: business support programme for small and medium enterprises: existing initiatives and delivery mechanismsBusiness support programme for small and medium enterprises: existing initiatives and delivery mechanismsReportMarsden::350500 TourismMarsden::340205 Industry economics and industrial organisationANZSRC::1506 Tourism