Research@Lincoln

Recent Submissions

  • ItemRestricted
    Milk alternatives: What drives US consumers’ willingness to try and word-of-mouth?
    (2024-10-11) Rombach, Meike; Cong, Lei; Dean, D
    Plant-based milk alternatives are important beverages in US consumer markets. Sustainability, consumer awareness, lifestyle changes, and other value-based reasons are why these beverages are increasing in popularity. The present study is focused on plant-based milk alternatives. It builds on an online consumer survey that explores the factors explaining US consumers’ willingness to try plant-based milk alternatives and their word-of-mouth sharing about these beverages. Animal welfare concerns, environmental concerns, health consciousness, and dairy preferences are the factors under investigation. Results show that animal welfare, dairy preference, environmental concerns, and plant-based milk enthusiasm are significant predictors for willingness to try plantbased milk alternatives. Dairy preferences, environmental concerns, and plant-based milk enthusiasm predict the word-of-mouth factors. Overall, plant-based milk enthusiasm is the strongest driver for both consumer behaviours. Best practice recommendations address marketers in the US food and beverage industry and provide suggestions on how to target different consumer groups based on nutritional preferences and needs and on value-based product characteristics.
  • ItemOpen Access
    Tractor factors
    (Lincoln College. New Zealand Agricultural Engineering Institute, 1982) New Zealand Agricultural Engineering Institute
    NZAEI Tractor notes
  • PublicationOpen Access
    Lincoln College Farmers Forum 1988 : Breaking out : Positive strategies for farming : Case study : Capital and ownership options
    (Lincoln College. Farm Management Group, 1988) Gow, Neil G.
    Capital and ownership options - a case study delivered as part of an extension course held at Lincoln College.
  • ItemOpen Access
    A calibration procedure for knapsack sprayers
    (NZAEI, Lincoln College, Canterbury, New Zealand, 1981-12) Anstis, L. J.
    Calibration should be carried out on all knapsack sprayers used for band or broadcast application - at the beginning of each season - if operators change - if nozzle tips are altered
  • ItemOpen Access
    A calibration procedure for boom sprayers
    (NZAEI, Lincoln College, Canterbury, New Zealand, 1981-12) Anstis, L. J.
    Calibration should be carried out: - at the beginning of each season - after every 100 hectares - after changes of tractor or wheels, nozzle tips or operating pressure