Publication

Alps 2 Ocean Cycle Trail visitor survey 2020

Authors
Mkwara, Lena, Simmons, David G., Kerr, Geoffrey N.
Date
2020-11
Type
Report
Collections
Land Environment & People Research Report series
Keywords
A2O Cycle Trail, tourist attractions, tourism spending, economic attribution model, Mackenzie District, Waitaki District
Fields of Research
ANZSRC::15 Commerce, Management, Tourism and Services, ANZSRC::1506 Tourism, ANZSRC::140216 Tourism Economics
Abstract
This report presents the findings from a 2020 survey of Alps 2 Ocean Cycle Trail (A2O) cyclists. COVID-19 cancelled fieldwork before data collection was complete. The limited data indicate that cyclists are extremely satisfied with the A2O and associated services, and make substantial expenditures associated with their ride. The A2O was a strong attractant to cyclists, the large majority of whom would not have visited the districts in the absence of the trail.
Files
Published PDF version
Adobe PDF, 4.39 MB
Permalink
https://hdl.handle.net/10182/13159
Source DOI
Rights
© LEaP, Lincoln University, New Zealand 2020
Creative Commons Rights
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