Visitors to Rotorua : characteristics, activities and decision-making
This report presents results from two surveys of visitors to Rotorua, New Zealand, which investigated visitors' general characteristics (e.g., age, gender, origin country, accommodation, group type and size, length of stay, etc.) and their decision-making processes (when decisions were made and itineraries planned, what influenced those decisions and purpose of travel).
Fields of Research1506 Tourism
- TRREC Report series