Will the potential stigma of working in a hotel create a hotel staffing crisis?

Abstract

Where we work, whom we work with, how we get along with colleagues and how others view our job are important to us all. While the hotel industry admits to struggling to attract and retain well-qualified, skilled labour, this may be impacted by the internal image of the industry - internal reality impacting external image. For 1,547 hotel employees, the reality in terms of commitment, communication, trust and influence -their hotels Organisational Social Capital (OSC) is 'neutral'; they neither think it's good nor bad, therefore potentially impacting recruitment, retention and productivity. It's time for a managerial paradigm shift in terms of improving OSC to secure a better future for employees and the industry and remove the stigma of working in a hotel.