Going 'green' to find 'gold' in wine: a case study of a sustainable New Zealand wine producer
dc.contributor.author | Forbes, Sharon L. | |
dc.contributor.author | Thompson, David | |
dc.date.accessioned | 2011-11-14T23:22:15Z | |
dc.date.issued | 2011-06 | |
dc.description.abstract | Purpose: Sustainability has rapidly become a major part of the business lexicon, and increasingly the leading global brands have adopted sustainability as a key business driver. This study examines sustainable business practices in a small wine business. Design/methodology/approach: This study utilised a case study method to examine Huia Wines, a wine producer in Marlborough, New Zealand, which has adopted a sustainable business approach. Findings: Results suggest that engaging in a sustainable business model has resulted in a well-managed and profitable business for Huia Wines. They produce a high quality product which has appeal in key markets, they have excellent stakeholder relationships, and they have improved their business efficiencies and management systems. Practical implications: Small businesses, including wine producers, which engage in sustainable business practices can achieve substantial commercial benefits. | en |
dc.format.extent | 1-8 | en |
dc.identifier.citation | Thompson, D. & Forbes, S. L. (2011). Going 'green' to find 'gold' in wine: a case study of a sustainable New Zealand wine producer. 6th AWBR International Conference, 9‐10 June 2011. Bordeaux, France: Bordeaux Management School. | |
dc.identifier.uri | https://hdl.handle.net/10182/4022 | |
dc.language.iso | en | |
dc.publisher | Academy of Wine Business Research | |
dc.relation | The original publication is available from - Academy of Wine Business Research | en |
dc.rights | Copyright © The Authors. | |
dc.source | 6th International Academy of Wine Business Research Conference | en |
dc.subject | wine industry | en |
dc.subject | business models | en |
dc.subject | sustainability | en |
dc.subject | business planning | en |
dc.subject | small business | en |
dc.title | Going 'green' to find 'gold' in wine: a case study of a sustainable New Zealand wine producer | en |
dc.type | Conference Contribution - published | |
lu.contributor.unit | Lincoln University | |
lu.contributor.unit | Faculty of Agribusiness and Commerce | |
lu.contributor.unit | Department of Agribusiness and Markets | |
lu.identifier.orcid | 0000-0002-3053-288X | |
lu.subtype | Conference Abstract | en |
pubs.finish-date | 2011-06-11 | en |
pubs.notes | Paper presented at the 6th AWBR International Conference, held at Bordeaux Management School, France, 9-10 June 2011. | en |
pubs.publication-status | Published | en |
pubs.start-date | 2011-06-09 | en |
Files
Original bundle
1 - 1 of 1
No Thumbnail Available
- Name:
- going_green_to_find_gold.pdf
- Size:
- 135.6 KB
- Format:
- Adobe Portable Document Format
- Description:
- conference paper
Licence bundle
1 - 1 of 1
No Thumbnail Available
- Name:
- license.txt
- Size:
- 2.45 KB
- Format:
- Item-specific license agreed upon to submission
- Description: