Item

An investigation of trends and characteristics of newspaper coverage of competitive sport in New Zealand

Allan, David
Date
1984
Type
Dissertation
Collections
Restricted Theses and Dissertations
Department of Tourism, Sport and Society
Keywords
sports journalism, New Zealand, mass media, sport and recreation, mass communication
Fields of Research
ANZSRC::200104 Media Studies , ANZSRC::150404 Sport and Leisure Management
Abstract
This study was undertaken to expand and enhance the extremely limited body of knowledge on media content related to sport in New Zealand. The study was designed to provide comprehensive empiric data on newspaper coverage of competitive sport. The limited resources of the researcher required the selection of a readily accessible sample. The Press, a Christchurch daily newspaper was selected because it was convenient and familiar to the researcher. The content analysis research technique was adopted because of its characteristics of objectivity and systematic collection of data. The survey undertaken was greatly assisted by the use of computer colation and analysis of data.
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https://hdl.handle.net/10182/6279
Source DOI
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